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Fit Marketing


Fit Marketing covers all the necessary tools to help you become successful as a fitness professional or in promoting your exercise facility. These are the fundamental principles that you need to be aware of before developing specific plans of action to optimize your business' productivity, with sections on creating a marketing plan, marketing tools, and appendices worth the price of the book itself!

Organize & Coordinate Your Busine$$

Many may be aware of the importance of setting goals, but few people do it. And when you ask people what their niche is, they often respond "everyone." Would that be great if it were true. However, you need to segment your markets, fine-tune your niche, and know what your service provides and what it does not provide.

Market Positioning

Fit Marketing will help you to position yourself in the marketplace, by helping you to determine pricing, location, and separating your business from others in the community. Learning to create a unique image and identity is vital, as well as how you conduct follow-throughs with clients, the people and businesses you network with, being innovative, and demonstrating value (=quality/service/price). Our textbook case study example will help lead the way, as you learn to focus on client needs, fitness trends, strength and weaknesses of your competitors, and knowing when to close a sale and how to do it without scaring the customer away.

An Extensive Array of Marketing Tools Awaits You!

Fit Marketing provides a detailed look at the various marketing tools, such as promotions, upgrades/upselling, developing business cards and brochures that sell, point of purchase, writing newsletters, structuring a web site, effective direct mail, questionnaires/surveys, the best advertising methods, self-promotion in your community, and developing a referral program.

FREE Bonuses!

Fit Marketing is one of the best books on the subject anywhere. Over 160 pages of direct information you can use immediately, the appendix includes sections on determining what clients want, developing client relations, maintaining client loyalty, giving clients the 'red carpet' treatment, and over 20-pages of personal letters, including:

  • Rate increase.
  • Correcting a bill error.
  • Collection letter.
  • Responding to complaints.
  • Follow-through.
  • Brochure cover letter.
  • Direct mailing letter.
  • New service or change in service.
  • Addressing an uninterested consumer.
  • Request for testimonial.
  • Survey letter.
  • Letter of recognition/achievement.
  • Holiday greetings.

Fit Marketing also includes how to structure and create a business plan, a vital step when trying to secure start-up funds from a loan institution.


Purchase Fit Marketing now for only $19.99!!

This ebook is a downloadable PDF file so you'll have instant access!

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Muscle Explosion! 28 Days To Maximum Mass
The Best Arm Exercises You've Never Heard Of
The Best Abdominal Exercises You've Never Heard Of

Gluteus to the Maximus - Build a Bigger Butt NOW!
The Best Exercises You've Never Heard Of
Metabolic Surge - Rapid Fat Loss
Specialization Training

Hybrid Training
eBook Reviews: Fat Loss Muscle-Building Supplements General Training Free eBooks

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